9/22/2023 0 Comments Acrobat pro gotham font downloadMercury Text is a high performance serif typeface born from nearly a decade of research and development. It’s a typeface that’s meant to feel familiar and approachable but strong enough to grab and hold your attention within the busy city. Gotham references the no-nonsense signage of New York City. Font choice also establishes a clear hierarchy of information, allowing audiences to easily navigate your communications. That flexibility helps our communications appeal to many of our different audiences, including students, parents, alumni, faculty and staff, peers, and supporters, while maintaining a thematically consistent brand. This versatile group of font families can be combined to achieve different tones. Gotham and Mercury Text are NYU’s two typefaces. Like color, the fonts we use reinforce the tone of our communications and designs. NYU’s typographic language brings your communication to life.
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